Legal
Terms of Business
Last updated: April 2026
These Terms of Business govern your use of the FollowupBox platform. Please read them carefully before using the Service.
1. Acceptance of Terms
By accessing or using the FollowupBox platform ("Service"), you agree to be bound by these Terms of Business ("Terms"). If you do not agree to these Terms, you may not use the Service. These Terms apply to all users of the platform including account administrators, managers, and staff members.
2. Description of Service
FollowupBox provides a cloud-based lead management platform that enables businesses to capture leads from Meta advertising campaigns, manage leads through a pipeline, automate follow-up communications via WhatsApp and Email, and generate reports and exports. The Service is provided on a subscription basis.
3. Account Registration
To use the Service, you must register for an account and provide accurate, complete information. You are responsible for maintaining the confidentiality of your account credentials and for all activity that occurs under your account. You must notify us immediately of any unauthorised use of your account.
4. Permitted Use
You may use the Service only for lawful business purposes and in accordance with these Terms. You must not use the Service to send unsolicited communications, to violate any applicable laws or regulations, to infringe on third-party rights, or to interfere with the proper functioning of the platform.
5. Your Data and Content
You retain ownership of all lead data and content you input into or receive through the Service. By using the Service, you grant FollowupBox a limited licence to process your data solely for the purpose of providing the Service. You are responsible for ensuring you have the right to collect and use any lead data processed through the platform.
6. Meta Platform Compliance
Use of the Service's Meta integration features requires compliance with Meta's Platform Terms and Lead Ads policies. You are responsible for obtaining necessary consents from lead subjects, maintaining compliance with applicable data protection laws, and ensuring your Meta ad campaigns comply with Meta's advertising policies.
7. Service Availability
We strive to maintain high availability of the Service but do not guarantee uninterrupted access. Scheduled maintenance will be communicated in advance where possible. We are not liable for any losses arising from service unavailability, provided we have exercised reasonable care.
8. Subscription and Payment
The Service is offered on a subscription basis. Subscription fees, billing cycles, and terms will be communicated at onboarding. Fees are non-refundable except where required by applicable law. We reserve the right to modify pricing with reasonable notice.
9. Limitation of Liability
To the maximum extent permitted by law, FollowupBox shall not be liable for any indirect, incidental, consequential, or punitive damages arising from your use of the Service. Our total liability for any claim shall not exceed the amount paid by you for the Service in the three months preceding the claim.
10. Termination
Either party may terminate the subscription with notice as agreed at onboarding. We reserve the right to suspend or terminate accounts that violate these Terms. Upon termination, your right to access the Service ceases and we will retain your data for 30 days before deletion, during which you may request an export.
11. Modifications
We may update these Terms from time to time. We will notify you of material changes via email or an in-platform notice. Continued use of the Service after changes constitutes acceptance of the updated Terms.
12. Governing Law
These Terms are governed by the laws of India. Any disputes arising from these Terms shall be subject to the exclusive jurisdiction of the courts of India.
13. Contact
For questions about these Terms, please contact us at hello@followupbox.com.